Hardscape retailer Pioneer effects 30-store upgrade with eye to DIY market

Sources: Pioneer Landscape Centers, Highlands Ranch, Colo.; CP staff

Pioneer Sand began a transformation to Pioneer Landscape Centers with a post-Labor Day weekend grand re-opening of its six-acre store just outside Denver. “Our Littleton Landscape Center is the first step in what is an exciting next chapter for one of the nation’s preeminent landscape-supply companies where do-it-yourselfers and professionals will find direct-to-customer savings and the best product selection in the industry,” says CEO Sagi Cohen.

“This new store concept is dedicated to outdoor living, which includes everything homeowners will need to turn their yard into an outdoor space that can become an extension of their home. We will continue to be the first choice for contractors, but we’re really focusing on expanding our offerings for homeowners. We want them to feel comfortable coming in on a weekend with their family, find inspiration, and have the time and help to discover exactly what they want.”

The Littleton Center is the first of 30 Pioneer retail outlets in Colorado and Arizona to undergo a transformation that highlights outdoor-living products and landscaping materials. In addition to concrete hardscape units, product offerings will include decorative rocks, natural, artificial turf, outdoor lighting, mulch and soil. A new “Fast Lane” for contractors will cut the time to order, pay for and load materials from about 25 minutes to 10 minutes or less at the charter Pioneer Landscape Center, while a nearly 3,000-sq.-ft. outdoor Marketplace and Inspiration Center presents homeowners the area’s most popular hardscape and landscape products.

“Restaurants would call what we do ‘Farm to Table,’ and homeowners who visit us are going to discover what the professionals already know: That approach allows us to carry the largest product assortment in the industry, much bigger than any other DIY or big box store,” Cohen contends. “Landscape and hardscape is what we do for a living—and we can do it better than anyone else.'”

Pioneer Landscape Centers has two production facilities, 23 quarries and a fleet upward of 200 trucks. All locations carry 3,000-plus hardscape and landscape materials or products in a broad variety of colors, shapes and sizes.